Bucking the Trend

During a year that may prove to go down in the history books as perhaps one of the most economically devastating since the Great Depression (if not ever, especially within the hospitality industry) a high-end resort Management Company has managed to not only buck the trend and sustain itself, but also show substantial growth within the market as well.

Jet Luxury Resorts, the premiere provider of 4 and 5 star properties at affordable rates, has seen its occupancy rates increase through 2009, and has added ten high quality properties to its roster, including the Trump Waikiki in Hawaii (http://www.jetluxuryresorts.com/trump-waikiki-beach-hotel/index.cfm) and the Setai in Miami, Florida. The company is fast becoming one to watch within the hospitality marketplace.

A big reason for the company’s success is its unique business model— the premiere national condo hotel management company provides the reservation solution to not only owners but to resorts as well by providing ultra luxurious, high-end inventory at affordable, discounted rates to the rental community—a relevant offer to consumers in today’s tumultuous times.

“We are very proud of what we have accomplished at Jet Luxury Resorts. We have successfully helped owners of properties maximize their rental income and at the same time provided a luxury product at an affordable price to the marketplace. We feel we have created a win-win for renters and owners that will only grow as this industry improves from this tough economic time.” States Steve Aylsworth, COO of Jet Luxury Resorts.

Over the past year, Jet Luxury Resorts has added high quality properties to their esteemed inventory. The new additions domestically include the Trump Waikiki in Hawaii, the Setai in Miami, the St. Regis Hotel in New York and the St. Regis Aspen, the Limelight Lodge Aspen and the Aspen Square Hotel, in Colorado.

With the additions of the JK Place properties in Italy (in Florence and in Capri), and the Buena Vista Luxury Villas in Costa Rica, Jet Luxury Resorts increases its international footprint in the marketplace.

Jet Luxury Resorts also announced the addition of their new Estates Division, the inaugural property being the breathtaking and well-heralded Tuscan estate located in Malibu, California. The property, located within the prestigious Pt. Dume Rivera section of Malibu, sits on over an acre of oceanfront land and has been featured in numerous media outlets (including the hit ABC show “The Bachelor” and "Fantasy Open House” on Home and Garden Television.) With this added Estates Division, Jet Luxury Resorts will be able to provide all options to their guest, from High-end Luxury Hotel accommodation worldwide to estates where an entire family can stay together. 

2009 also saw many awards for the company. Jet Luxury Resorts’ creative viral marketing campaign, “Are You Ready to Jet”, has been hugely successful, amassing over half a million views worldwide and being featured on TBS’s Worlds Funniest Commercials 2009. Their newest campaign, “Spokesguy” has been online less than a month and has amassed over one hundred thousand views already. (http://www.youtube.com/watch?v=cJFI9Wo7vac)

Jet Luxury Resorts innovative, informative and technologically advanced website was also recognized in 2009 by taking home a WebAward for outstanding achievement in Web Development. Jet Luxury Resort’s website was designed in partnership with TravelCLICK, the leader in ecommerce solutions for the global hotel industry. Since its inception, Jet Luxury Resorts’ web traffic has seen a steady, steep increase in web traffic. Jet Luxury Resorts also has a large social networking footprint, with a huge Facebook presence and a ten thousand follower count on Twitter. The company also co-sponsored Koffeehouse’s 3rd annual “Evening of Independence: A Celebration of Singers, Songwriters & Music” in Los Angeles, all proceeds of which benefit Donate Life America.

The outlook for 2010 is strong, with the much anticipated and ultra luxurious Trump Soho New York coming online February 1st. This coming addition will not only bring more options of luxurious accommodation to the guest in Manhattan, but will do so while continuing to provide the same exclusive level of accommodation, affordable luxury and customer service. It also speaks to Jet Luxury Resorts’ ability to evolve within the hospitality market, indeed within an uncertain economic climate, at an unprecedented level. 2009 found Jet Luxury Resorts bucking the trend. For 2010, expect the company to sustain continued expansion, success and growth within the industry.

Third Party Management Companies Come to the Aid of the Condo-Hotel

Perched on the crest of the real estate boom, the condo-hotel rose to prominence as a new and unique real estate model for Americans who found themselves with a surplus of time and money. A real estate bubble burst and economic crash later, the same Americans now find themselves struggling to keep their lofty investments afloat while the entire condo-hotel industry finds itself gasping for air.

The condo-hotel marketplace has especially been hurt by buyers’ inability to close because of the lack of financing and because the concept is struggling across the nation. Condo-hotel owners share revenue generated by hotel room rentals with the operator, but drops in visitor volume and room rates have cut into that. Many buyers who purchased the hotel rooms from developers hoping to get paid every time the room was rented, now find themselves at the back of the line regarding room occupancy, rate and marketability.

As dour as the situation appears, there is hope. And there is an entire new business model evolving out of the ruin. Third party Management Companies, institutions designed around an owner centric model that maximizes the earning potential of the given investment property and works solely for the best interests of the owner, are coming to the aid of the condo hotel marketplace.

Jet Luxury Resorts, one of the few hospitality companies growing within this turbulent market and economic downturn, is fast transforming the condo hotel marketplace through a unique business model and evolution of thought. The premiere national condo hotel management company provides the reservation solution to not only owners but to resorts as well by boosting occupancy rates. Jet Luxury Resorts is able to offer exclusive, luxurious yet affordable inventory to the rental community through honest, lucrative and dedicated service to condo hotel and fractional owners.

In the past, condo-hotel owners have faced rental programs bogged down by hidden fees and property managers and developers that presented conflicts of interest. Third party management companies offer a better solution with a freedom that allows the company to remain competitive within the market and satisfy the owner’s ability to increase their occupancy and rental revenue.

For instance, in Las Vegas, where the condo hotel model took off, Jet Luxury Resorts represented over 25 owners at a condo-hotel. Owners who bought in years ago were promised a strong revenue stream, but when the hospitality industry went belly up, the hotel had to first focus on room occupancy for their regular hotel rooms, thus leaving the condo-hotel owners frustrated and out in the cold. Many were struggling to even pay their carrying costs. Enter Jet Luxury Resorts, whose sole priority was not only to raise the rental revenue for these owners, independent of the hotel, but also to maintain a vigorous maintenance and upkeep program on these owner’s investments.

"Jet Luxury Resorts has made a tremendous effort to react to the current hospitality environment,” says Richard Brosal, President of Jet Luxury Resorts.  “We have adapted our business model to stay consistent with our core value; maximize revenue potential for owners that are part of the Jet Luxury Resorts Family while providing a truly affordable luxury rental option to the rental community.  This win-win solution we believe will make Jet Luxury Resorts a noticeable force in the vacation rental and condo hotel marketplace for years to come.”

A direct reflection of these third party management companies’ success is illustrated by Jet Luxury Resorts’ recent addition of five new properties to the company’s inventory. The Trump Waikiki in Hawaii, The JK Place in Italy, The St. Regis Aspen, The St. Regis New York and The Buena Vista Luxury Villas in Costa Rica are the latest in a growing list of resorts being added to the company’s repertoire.

Over the past eighteen months, third party management companies, such as Jet Luxury Resorts, have energized the condo-hotel industry. These companies are bringing owners and renters together to work in the owner’s best interests by providing greater income to offset their investment while simultaneously bringing high quality, yet affordable product to the marketplace, and in the process, handing the entire Condo Hotel Industry a much needed lifeline.

Jet Luxury Resorts European Vacation

Jet Luxury Resorts, the premiere provider of 4 and 5 star properties at affordable rates, is proud to announce the company’s expansion of their operations to Europe. The upstart Resort Management Company continues to grow despite the economic downturn, adding to its already esteemed roster the stellar JK Place Hotels located in Florence and Capri, Italy.

Jet Luxury Resorts continues to provide the finest in affordable luxury to their clientele and with the addition of these prestigious, ultra high-end boutique hotels, Jet Luxury Resorts expands their operations overseas.

The JK Place Hotel, Florence, is located in an exquisitely restored palace on the square of Santa Maria, Novella. One of Florence’s newest hotels, the JK Place has only twenty rooms and feels like a private home. The 18th century building, which most recently housed apartments, was radically redesigned by architect Michele Bonan. The hotel’s three junior suites overlook the façade of Santa Maria Novella while the rooftop deck affords breathtaking city views. The hotel is a hip, chic mix of modern and traditional décor set within a historic and storied location.

The JK Place Hotel, Capri is a five star destination, the only one of its kind able to boast a true sea edge location in Capri. The hotel, whose stylish interiors were also designed by architect Michele Bonan, has a total of 22 spacious bedrooms and suites that house canopied beds, marble fireplaces, black and white art prints and super sleek flat screen televisions. All rooms overlook the sea or the gardens of the hotel. Junior suites also have a small sea view balcony while the luxurious penthouse accommodation includes a huge panoramic terrace.

Jet Luxury Resorts’ mission is to provide the traveling community all forms of luxury and to do so at the most affordable prices possible. The addition of the JK Place Properties is no exception. “Jet Luxury Resorts is honored to be working with JK Place,” states Steve Aylsworth, COO of Jet Luxury Resorts. “Our expansion to Europe is an example of Jet Luxury Resorts’ mission to provide the best in luxury to our customers and we feel that JK Place brings the best in luxury in Italy.”

This latest expansion of Jet Luxury Resorts accompanies an already well-established roster of 4 and 5 star resort accommodations such as the Trump Waikiki Resort in Hawaii, the Limelight Lodge Aspen and The Buena Vista Luxury Villas in Costa Rica. The notable addition of the JK Place Hotel brings not only more options of luxurious accommodations to the guest overseas, but does so while continuing to provide the same exclusive level of accommodation, affordable luxury and customer service. It also speaks to Jet Luxury Resorts’ ability to evolve within the hospitality market at an unprecedented level.

Rates and Availability can be found at www.jetluxuryresorts.com
Or by Calling (877) 538-7389

Jet Luxury Spreads its Wings in Hawaii

Jet Luxury Resorts, a premiere provider of 4 and 5 star properties, is proud to announce the newest addition to the Jet Luxury Resorts family, the prestigious Trump International Hotel Waikiki Beach Walk in Oahu, Hawaii. Jet Luxury Resorts continues to provide the finest in affordable luxury to their clientele and with the addition of this ultra high-end condo-hotel, Jet Luxury Resorts expands their operations on the island of Oahu in Hawaii.



The Trump Property, located just steps away from Waikiki’s famous white sand beaches, soars thirty-eight stories high, features 462 luxury guest rooms and suites, an infinity pool on the 6th floor deck, The Spa at Trump, a state of the art fitness center and residential-like accommodations that include floor to ceiling windows, gourmet style kitchens and luxurious marble baths.

Guest accommodations provide a keen sense of place – drawn from a rich palette of Hawaiian influences, from early history to the 20th Century. Accommodations encompass close to one dozen room and suite categories providing options for couples, families and multi-generational travelers to choose from based on whether they are staying for a few days or several weeks. Spacious studios are ideal for individuals and couples, while one-, two- and three-bedroom suites, available with or without dens, can connect to adjoining units for larger parties. Penthouse accommodations offer the piéce de resistance of elegance. All units are exquisitely designed for comfort, functionality and visual appeal, and many feature full kitchens complete with Bosch, Sub-Zero and Wolf appliances.

Jet Luxury Resorts’ mission is to provide the traveling community all forms of luxury and to do so at the most affordable prices possible.  “This property will increase the Jet Luxury Resorts footprint in the Hawaiian market,” says Richard Brosal, President of Jet Luxury Resorts. “Our goal is to provide the highest luxury accommodations possible at the best price possible for our rental community and we feel we have achieved this with the Trump Waikiki property.”

The addition of the new Trump Waikiki property accompanies a well-established roster of 4 and 5 star resort accommodations such as the St. Regis NY, the Limelight Lodge Aspen and The Buena Vista Luxury Villas in Costa Rica. The notable addition of the Trump Waikiki brings not only more options of luxurious accommodations to the guest in Hawaii, but also peace of mind to Trump owners looking to solidify rental revenue.  

Rates and Availability Can Be Found at www.jetluxuryresorts.com
Or by Calling (877) 538-7389

JLR Launches prestigious Estates Division

Jet Luxury Resorts, a premiere provider of 4 and 5 star properties, is proud to announce the launch of their new JLR Estates Division. Jet Luxury Resorts continues to provide the finest in affordable luxury to their clientele.  With this added Estates Division, Jet Luxury Resorts will be able to provide all options to their guest, from High-end Luxury Hotel accommodation worldwide to estates where an entire family can stay together. 

Jet Luxury Resorts’ mission is to provide the traveling community all forms of luxury and to do so at the most affordable prices possible.  “We are very excited about our growth into this market,” states Steve Aylsworth, COO of Jet Luxury Resorts. “Our purpose is to provide the best in affordable luxury to our guests and the implementation of the estate division will add to the variety of accommodations we can provide our guest - matching our properties with their specific needs.”

Accompanying the launch of their new division, Jet Luxury Resorts recently produced an engaging viral commercial and a high-resolution 4k digital virtual tour of their inaugural property in Malibu, California.

The property, located within the prestigious Pt. Dume Rivera section of Malibu, sits on over an acre of oceanfront land and has been featured in numerous media outlets (including the hit ABC show “The Bachelor” and "Fantasy
Open House” on Home and Garden Television.) It has been described as one of the most desirable ocean front estates in the world. The home, designed by renowned architect Carl Volante, features a tennis court, two guest homes, a wine cellar, a pool and spa with waterfalls overlooking the ocean and a private staircase to the sand.

The addition of the new JLR Estates division accompanies a well-established roster of 4 and 5 star resort accommodations such as the St. Regis NY, the Limelight Lodge Aspen and The Buena Vista Luxury Villas in Costa Rica. The notable addition of the new JLR Estates Division brings not only more options of luxurious accommodations to the guest, but also peace of mind to estate owners looking to solidify rental revenue.  

Jet Luxury Resorts wins prestigious 2009 WebAward

Jet Luxury Resorts, the premiere national condo hotel and resort management company, has just had their website, www.jetluxuryresorts.com, receive the 2009 WebAward for outstanding achievement in Web Development. Jet Luxury Resort’s website was designed in partnership with TravelCLICK, the leader in ecommerce solutions for the global hotel industry. Since its inception, Jet Luxury Resort’s web traffic has seen a steady, steep increase in web traffic.

“On behalf of our entire team at Jet Luxury Resorts we want to thank Travelclick along with everyone who helped to create our website,” states Richard Brosal, President of Jet Luxury Resorts. “When we launched our new site at the beginning of this year, we had hoped to set the bar very high regarding the look, feel, interactivity and user friendly capability of our website. This award means a lot to us and we are very happy to be one of the five winners out of all the applicants that entered worldwide.”

The Web Marketing Association, which produces the WebAwards, was founded in 1997 to help set a high standard for Internet marketing and development of the best websites on the World Wide Web. Staffed by volunteers, this organization is made up of Internet marketing, online advertising, PR, and top web site design professionals who share an interest in improving the quality of online advertising, internet marketing, and website promotion. Now in its 13th year, the WebAwards is the premier annual website award competition that names the best Web sites in 96 industries while setting the standard of excellence for all website development. Nominations for best web site came from interactive agencies and web site marketing departments in more than 47 countries from around the world. The international WebAward Competition is the premier web site award program available today.

Jet Luxury Resorts was one of only five winners chosen out of thousands of applicants.

Jet Luxury Resorts’ Miami Expansion

High-end Resort Management Company increases its operations to include the most luxurious and coveted properties in Miami, Florida.

Jet Luxury Resorts, the premiere Resort Management Company that is fast transforming the condo hotel marketplace through a unique business model and evolution of thought, is currently expanding their operations and properties to include Miami, Florida. Jet Luxury Resorts is able to offer exclusive, luxurious yet affordable inventory to the rental community through honest, lucrative and dedicated service to condo hotel and fractional owners. The city of Miami, offering several 5 star condo-hotel and fractional resorts, is a natural fit for the burgeoning company.

Jet Luxury Resorts will soon be representing accommodations in multiple 5 Star properties in the Miami area. By providing a VIP stay within an already VIP property, Jet Luxury Resorts will continue to offer its innovative level of ultra luxurious, personalized service as well as providing the same high end, 4k digital resolution virtual tours for these new property additions.

Expanding on the Jet Luxury Resorts proven business model, Jet Luxury Resorts will also offer management services to owners of condo hotel inventory in the Setai, One Bal Harbour, Canyon Ranch, Fontainebleau and The W Hotel properties. Over the past eighteen months, Jet Luxury Resorts has energized the condo-hotel industry by bringing owners and renters together to work in the owner’s best interests by providing greater income to the owners to offset their investment while simultaneously bringing high quality, yet affordable product to the marketplace. With its depth of high-end, exclusive inventory, Miami is the next logical step in the expansion of the growing company.

Richard Brosal, President of Jet Luxury Resorts states, “We were very impressed by the level of quality that exists in South Florida. Not only are there several 5 star properties that will fit our brand, but this is also a highly transient market, much like Las Vegas, where we have already proven our ability to succeed with strong rental revenue to owners and great accommodations to renters.”

Locally, Jairo Fuentes, a talented Miami real estate professional will represent Jet Luxury Resorts. “We are very excited about the potential partnership with this great local contact,” says Mr. Brosal. “Mr. Fuentes and his wife will be fantastic contacts for us as they will be able to provide owner registration and unparalleled customer service for us there on the ground.”

Miami is the latest in a growing number of new markets that is a direct reflection of Jet Luxury’s meteoric growth and success. Other properties recently added to the Jet Luxury Resorts collection include The St. Regis Aspen, The St. Regis New York, The Buena Vista Luxury Villas in Costa Rica and The Aspen Square Hotel and the Limelight Lodge in Aspen, Colorado.

Jet Luxury Resorts- A Travel Agent’s Secret Weapon

Forward thinking Travel Agents receive big company perks with small company feel from innovative new high-end luxury resort Management Company.

Jet Luxury Resorts, the premiere national condo hotel and resort management company, has fast become an invaluable and irreplaceable resource for ambitious, talented and experienced travel agents who find themselves on the cutting edge of the ever-evolving hospitality industry.

Since Jet Luxury Resorts is able to provide 4 and 5 star properties that travel agents are accustomed to at a better price point than that of comparable luxury hotels, Jet Luxury Resorts is able to offer the best of both worlds--high quality and luxurious accommodations at affordable prices. With rapid worldwide expansion, Jet Luxury Resorts has created international access to multiple properties while maintaining an intimate level of personalized service to travel agents providing the boutique experience to customers. Customers and travel agents alike benefit from this top of the line inventory offered at affordable prices with personalized service. In addition, the Jet Luxury Resorts properties are larger, most of the rooms offered have kitchens, multiple baths and extra amenities that are not found in a standard luxury hotel room.

Jill Lisman of ProTravel, a travel agent who works regularly with Jet Luxury Resorts, adds, “The benefits of booking my clients through Jet Luxury Resorts brings me back again and again. The company has a full reservation staff dedicated to assisting not only me, but my clients as well. They are able to offer beyond the individual hotel’s perks, by assisting with services and benefits anywhere in the city being booked.”

Jet Luxury Resorts provides a ‘high touch’ service to travel agents, allowing them to book high end property for their clients at not only affordable price points, but with personalized service as well. Jet Luxury Resorts pays industry standard travel agent commissions and many times pays above the industry average for its higher end properties.

Now is the Time to Seize the Day

Due to the world’s current economic climate, never has there been such a once in a lifetime, unprecedented opportunity for the motivated individual to make a lifestyle change.

Do you feel stuck in your current location? Are you living in too small a house, too crowded an area, too poor, or too familiar? Now is the time to capitalize on your dreams. With the world’s economic climate on its knees, never has there been a better time to move forward and capitalize on the deep discounts that developed. Breathtaking real estate locations such as Colorado, New York, Miami, Las Vegas and San Francisco have finally come down in price. Exclusive country clubs that never opened their doors to the public before have not only recently done so, but they’ve drastically lowered their membership costs to boot. This is the time to change whatever you want in life. A larger home for your family. A house near the beach. A membership to the golf club you always wanted. That investment you always coveted. A once in a lifetime window that will close just as quickly as it opened.

Within an economic downturn it’s inevitable that a self-fulfilling prophecy will emerge as negative numbers foster negative attitudes and thinking. But with crisis comes opportunity and in today’s real estate market, “this is an unprecedented time for the driven, aggressive and ambitious person in life to realize their real estate dreams,” states John Aylsworth, Chairman of the Board of Jet Luxury Resorts. “Now, more than ever, is the time to greatly upscale your lifestyle-- Relocate. Upgrade. Travel.”

Experts agree, this is the deepest depression this country has ever seen. Historically, individuals used to be on a first name basis with their bankers. If they needed a loan, they went to the banker and got it. Then, the Seventies came and interest rates went through the roof. That’s when the concept of leverage came into play. Everyone seemed to jump on the leverage bandwagon. Take the first note, slice it and dice it and put it all into a soup for later. This occurred for years and years and occurred worldwide. Now, the leverage machine has caught up with us and all of this debt has to come out. It’s as if the debt were being filled into a constantly filling balloon, with only one tiny 2 inch diameter drain at the bottom. All of that debt has to come out, but even with all of us pushing and squeezing and praying and dreaming, only so much can be pushed through that tiny hole. Meanwhile, the debt keeps inflating the balloon at the top and the balloon stretches and stretches…

The last great recession was in 1983, especially in California when interest rates crested 18% and unemployment was over 10%. What happened then and what’s happening now is not only a deep recession and cutback of spending, but a consumer perception of the recession. And that recession perception is just as important, if not more, for creating the discounts that exist today. It’s the motivated individualist – the one that can separate himself from the crowd, a calculated and informed risk taker, that will capitalize on the current situation. This person will not only make huge financial and investment gains for himself in the long run, but will also contribute to shattering the recession perception and moving the country, and the world, forward.

Jet Luxury Resorts, the premiere national Condo Hotel Resort Management Company, has reflected such positive and forward thinking in its business model- and the results are paying off. The upstart company offers an unprecedented opportunity in the hospitality industry by offering high end, luxurious rental product to consumers while shoring up condo hotel and fractional owners’ monthly rental revenue. ”This is a great environment for Jet Luxury in that, we’re not a developer, we’re not putting millions into dirt. We’re a virtual property that has limitless opportunity. With the global meltdown of the economic market, luxury items that were once inaccessible are now readily available and Jet Luxury Resorts capitalizes on this situation by bringing rare, ultra affluent product to the general marketplace.” The resort management company recently added six new properties to their roster, including the St. Regis Aspen, the St. Regis New York and the Buena Vista Villas in Tulemar Beach, Costa Rica.

Mr. Aylsworth adds, “Jet Luxury is looking for the movers and shakers of the world. Our company reflects such thinking- to capitalize on the downturn to not only move forward, but to upgrade themselves for the rest of their life. In real estate, whether it’s transient or permanent, now, more than ever, is the time to seize the day.”

Condo Hotel Marketplace – An Owner’s Perspective

The condo hotel industry is fraught by outdated models and large corporations unwilling or unable to shift their focus from an ownership position to a management one. These large, well-known companies bring their brand and building expertise to a project, then fail to execute on the very model they create. More and more owners are discovering that they need an independent, loyal representative to ensure their property’s maintenance and revenue. Jet Luxury Resorts is the premiere national condo hotel management company, able to offer exclusive, luxurious yet affordable inventory to the rental community through honest, lucrative and dedicated service to condo hotel and fractional owners.

Todd Spence (CEO of Condo Hotel Marketplace) and Pat Mervine are both condo hotel owners and both are represented by Jet Luxury Resorts. When asked the difference between utilizing a third party management company, both agreed the third party company has the advantage in that it has a better understanding of the condo hotel model and that the company puts the interests of the owner’s first. “Other than having my back, what I want from my management company is to maximize the revenues with my condo and, even more importantly, to take care of my property. Housekeeping, maintenance, upkeep,” says Todd Spence. “When I walk in to the Signature as an owner, after it’s been rented a bunch of times, it looks fantastic. And that’s huge. That creates a sustainable, long-term business model. If my condo looks as good as it does now in five years, than Jet is exceeding my expectations.” Pat Mervine agrees. “Jet has found a niche in the market, doing the best they can with room rates and occupancy, but really focusing on keeping their units clean and having constant, clear communication with their owners.”

When asked what they saw in terms of the future for the condo hotel, Mr. Spence sees the model emerging at the forefront of the hospitality industry. “In the future, resort type property will have to be jointly utilized due to energy efficiency and the efficient use of property. The cost of living on the beach will continue to rise, as will the cost of travel. No longer will it make economic sense to hop on a flight from NY to Vegas for the weekend. People will have to stay longer, and as they do, they’ll come to desire the amenities inherent to a condo hotel. Larger space, kitchens, balconies. And as they experience those amenities, they’ll want them everywhere they go. A condo hotel is much more like a residence.”

As to the current economy and the state of the industry, Mr. Spence believes, “The economics of a condo hotel are just spectacular-- you have to go into it with the right frame of mind. You can’t go into it thinking you can retire and live off the revenues. You have to cover your carrying fees; the mortgage payment will take care of itself as the equity builds. The key: in twenty years, when all of this is just a memory, people will travel again, people are still going to be pulling up to the Signature and getting out their suitcases. And my ownership cost of that property isn’t going to change; it’s never going to change.” Mr. Mervine adds: “Ultimately condo hotels will be successful when there’s profit sharing. Jet will be part of that profit sharing as they are positioned very well to capitalize on that. What Jet recognized from day one, is that if you make your owner’s successful, you will be successful and that is what the hotel companies haven’t understood.”

Jet Luxury wraps it's virtual arms around the social media machine...

Jet Luxury Resorts can now be found on twitter (jetset9) with 10,000 followers, myspace, Ning and Facebook as the young, but rapidly growing company dives into the digital world with reckless abandon. Not only that, but Jet Luxury fans on these sites find even better deals than Jet's already discounted prices. Examples include, a special twitter deal, stay four nights in Hawaii and your next two nights, are on us. Suddenly it feels good to tweet!

Join us within this brave new world and while you're at it, sign up to be on our VIP list at www.jetluxuryresorts.com.

Also check out our newest campaign of television commercials on youtube.com, channel Jetlux9, or search for ARE YOU READY TO JET!

To be an investment or not to be...

Rendering of the City Center, Las Vegas

Can a condo hotel, legally, be classified as an investment? This is a topic that has been written about, discussed and disputed since the inception of the condo hotel model. The short answer is, no. The Securities and Exchange Commission (SEC) does not permit developers or realtors to sell condo hotels as investments. (That's not to say this hasn't happened.) They are sold simply as vacation homes and a "lifestyle," and no income projections can be provided. Nonetheless, many buyers are interested in the investment potential of condo hotels. Some of the factors they take into consideration are:

* Rent Revenue: Condo hotel units will produce rent revenue. That revenue can partially or completely offset the costs of owning and maintaining the vacation home. If the buyer can cover their upkeep and mortgage costs, they are in effect, maintaining an investment. As time goes on, their equity will build, so not only will they have a great vacation home in the here and now, but a sizable payout later.

* Location, location, location. Appreciation potential: Most condo hotels are located in areas that have seen the highest appreciation rates such as South Florida, Orlando and Las Vegas. Why not own a tasty piece of the American pie?

* Diminished supply of available land: Again. Location, Location... Desirable locations to build are few and a dwindling supply of available land in key markets, particularly sites on the ocean in Florida and on the Strip in Las Vegas, help ensure that condo hotels, like other types of real estate built in these locales, see significant capital appreciation. Once the economic forecast turns, expect even higher returns on these investments in the future.

* Real estate as a stock market alternative: Many people seek to diversify their financial holdings, combining stock market investments with real estate holdings.

Jet Luxury Resorts To Co-Sponsor Koffeehouse Charity Music Event

Jet Luxury Resorts, the premiere luxury Resort and Hotel Management Company, is proud to announce their co-sponsorship of the 3rd annual “Evening of Independence: A Celebration of Singers, Songwriters & Music” to be held at the John Anson Ford Amphitheatre on July 25, 2009 at 8:00pm in Los Angeles. The top singer/songwriters and bands will join special guests to showcase their original music on one of the Southland’s major stages to industry executives and music lovers. The Lineup of 10 artists include Kiefer Southerland and Jude Cole’s darling Rocco DeLuca & the Burden (Ironworks), Alex Band and Arms of the multi-platinum rock band The Calling, Memphis-based indie band Ingram Hill and 7 other of the most talented emerging artists. All proceeds from the show will benefit Donate Life America.

Donate life America assists in mobilizing the transplant community to educate the American public on the need for organ, eye and tissue donation and motivating the public to make an actionable donor designation.

Jet Luxury Resorts, a company that offers viable financial and travel solutions to both condo hotel/ fractional owners and the rental community alike, saw the opportunity to not only participate in an entertaining musical event, but to also help raise awareness about Donate Life along the way. “Donate Life is a great cause and Jet Luxury Resorts is proud to be a part of the music night to help spread awareness,” states Steve Aylsworth, COO of Jet Luxury Resorts. “Koffeehouse brings the music community together for an amazing night while at the same time donating to such a fantastic cause.”

This isn’t the first time Jet Luxury Resorts and the Koffeehouse Music Production Company have teamed up. In May of 2009, Jet Luxury opened the doors to one of their elite residential properties in Malibu to host a Koffeehouse Music Event. The show helped pave the way for some of LA’s premier grassroots music artists to share their innovative work. The upcoming “Evening of Independence” promises to deliver not only more original talent, but also awareness for a good cause along the way.

Tickets, priced at $30 for adults and $12 for children 12 and under, are available at www.FordTheaters.org or 323 461-3673. (Jet Luxury Subscribers receive 25% using discount code DONATELIFE.) VIP Tickets, priced at $100, are available through www.koffeehouse.com or by calling the Ford Box Office at 323-461-3673.

The Luxury of Recession- Upgrade Your Lifestyle

The Chairman of the Board of Jet Luxury Resorts speaks to state of the industry, the recession perception and the unique real estate opportunities that have emerged.

Within an economic downturn it’s inevitable that a self-fulfilling prophecy will emerge as negative numbers foster negative attitudes and thinking. But with crisis comes opportunity and in today’s real estate market, “this is an unprecedented time for the driven, aggressive and ambitious person in life to realize their real estate dreams,” states John Aylsworth, Chairman of the Board of Jet Luxury Resorts. “Now, more than ever, is the time to greatly upscale your lifestyle-- Relocate. Upgrade. Travel. Real estate markets that used to be overpriced and ultra exclusive are now opening their doors and are accessible. And that applies to the world of travel as well.”

Jet Luxury Resorts, the premiere national Condo Hotel Resort Management Company, has reflected such positive and forward thinking in its business model- and the results are paying off. The upstart company offers an unprecedented opportunity in the hospitality industry by offering high end, luxurious rental product to consumers while shoring up condo hotel and fractional owners’ monthly rental revenue. ”This is a great environment for Jet Luxury in that, we’re not a developer, we’re not putting millions into dirt. We’re a virtual property that has limitless opportunity. With the global meltdown of the economic market, luxury items that were once inaccessible are now readily available and Jet Luxury Resorts capitalizes on this situation by bringing rare, ultra affluent product to the general marketplace.” The resort management company recently added six new properties to their roster, including the St. Regis Aspen, the St. Regis New York and the Buena Vista Villas in Tulemar Beach, Costa Rica.

Mr. Aylsworth adds, “Jet Luxury is looking for the movers and shakers of the world. Our company reflects such thinking- to capitalize on the downturn to not only move forward, but to upgrade themselves for the rest of their life. In real estate, whether it’s transient or permanent, now, more than ever, is the time to seize the day.”

World's Highest Waterfall

Angel Falls. Aptly named as you'd have to be one to survive a drop from this, the world's largest waterfall at a full 3,230 feet tall, situated in Venezuela and two and a half times as tall as the Empire State Building and fifteen times as tall as Niagara Falls. This is the real deal.

Most of the water that falls turns to mist before it strikes the ground.

But not in winter months, as three streams forge one and punish the ground below.

Innovative Company Revolutionizes Condo Hotel Marketplace

Jet Luxury Resorts, one of the few hospitality companies growing within this turbulent market and economic downturn, is fast transforming the condo hotel marketplace through a unique business model and evolution of thought. The premiere national condo hotel management company provides the reservation solution to not only owners but to resorts as well by boosting occupancy rates. Jet Luxury Resorts is able to offer exclusive, luxurious yet affordable inventory to the rental community through honest, lucrative and dedicated service to condo hotel and fractional owners.

A direct reflection of Jet Luxury’s success is the recent addition of five new properties to the Jet Luxury inventory. The St. Regis Aspen, The St. Regis New York, The Buena Vista Luxury Villas in Costa Rica and The Aspen Square Hotel and the Limelight Lodge in Aspen, Colorado are the latest in a growing list of resorts being added to the Jet Luxury repertoire. These notable additions bring not only international exposure but luxurious, five star accommodations to the company’s already illustrious roster. It is also a testament to the future of the trend and to Jet Luxury’s placement therein.

"Jet Luxury Resorts has made a tremendous effort to react to the current hospitality environment,” says Richard Brosal, President of Jet Luxury Resorts. “We have adapted our business model to stay consistent with our core value; maximize revenue potential for owners that are part of the Jet Luxury Resorts Family while providing a truly affordable luxury rental option to the rental community. This win-win solution we believe will make Jet Luxury Resorts a noticeable force in the vacation rental and condo hotel marketplace for years to come.”

To accompany the introduction of the new properties, Jet Luxury Resorts recently produced a television campaign along with 4k digital resolution virtual tours of their newest resorts. The new properties, along with the virtual tours, television campaign and state of the art reservation center, can be found at the updated www.jetluxuryresorts.com website.

A Bright Light Emerges Within the Embattled Condo Hotel Industry

Disgruntled owners and potential renters find solace in new condo-hotel management company.

Condo-hotel owners who originally purchased their units for financial gain only to see their investments sour within the current harsh economic and real estate environment have found a beacon of hope in a new company designed to maximize their rental profits. Jet Luxury Resorts, the premiere national 4 and 5 star condo-hotel management company, has developed an owner centric model that maximizes the earning potential of the given investment property and works solely for the best interests of the owner.

In the past, condo-hotel owners have faced rental programs bogged down by hidden fees and property managers and developers that presented conflicts of interest. Jet Luxury Resorts offers a better solution with a freedom that allows the company to remain competitive within the market and satisfy the owner’s ability to increase their occupancy and rental revenue.

In so doing, Jet Luxury Resorts also provides a tremendous rental option to the travel community.

“We can provide high-end luxury to renters at more affordable prices which previously they could not afford.” States Steve Aylsworth, COO of Jet Luxury Resorts. “This influx of condo-hotel inventory that is individually owned and was appraised at high prices is of tremendous quality. Due to our economy, these units must be rented out at competitive market prices-- making it a win-win for owners and renters.”

Over the past sixteen months, Jet Luxury Resorts has energized the condo-hotel industry. The company brings owners and renters together to work in the owner’s best interests by providing greater income to offset their investment while simultaneously bringing high quality, yet affordable product to the marketplace.

Most Fascinating Places on Earth - Vol 2

Jet Luxury Resorts Weekly Installment Volume Two.

The Lost City of Uyuni, Bolivia

Over 3,000 feet above sea level sits an abandoned city that once dreamt of becoming a major railroad hub and terminal station—only to now whiter and rust away as construction on the project stopped in the late 19th century.

Now, all that remains are these rotting metal carcasses – dinosaurs of a fading Industrial age. There are literally hundreds of them spread about one of the flattest plains in the world, making for nothing less than the eeriest of noises as an unchained wind shrieks through them.

Today the town's primary function is as a gateway for tourists visiting the world's largest salt flats - the Salar de Uyuni. There is little agriculture in the area, because water supplies are scarce and somewhat saline.

Elton’s Red Piano Going Black

What better fit than Elton John and Las Vegas? So good, in fact, that a tryst that was supposed to last only 75 performances has been stretched into solid union of 241 shows. And if you have yet to experience Elton John’s Red Piano show at Caesars, time is running out.

"Caesars Palace has been honored for the past five years to host one of the world's most beloved performers, Elton John," resort president Gary Selesner said.

"Caesars Palace has a long history of memorable entertainment, and Elton John is an icon in the music industry, with international stature as not only a performer but also a gifted songwriter. We are grateful to Elton and his talented band for bringing so many memorable performances to Caesars Palace."

Indeed, Elton’s history, hits and flair all seemed a perfect fit for the salacious City of Neon, but alas, all good things must come to an end.

Remaining performances are selling out fast. Click here to reserve yours for the final run of the show, due to go dark on April 22nd.

Most Fascinating Places on Earth- Vol 1

Jet Luxury Resorts Weekly Installment Volume One.

Socotra Island
One of the most bizarre looking places on Earth, Socotra Island is truly a sight to behold. Situated in the Indian Ocean (just off the coasts of Somalia and Yemen) this is truly a land from another time. Home to more than 800 species of plants, it’s the Galapagos of the Middle East and also happens to be the largest island found in the region.

Despite having over 40,000 inhabitants, the Yemeni Government just put in the first road only 2 years ago. And don't look for any high end resorts as the island is geared very much towards eco tourism. But make the trip and you will experience incredible plants that are over 20 million years old, a walled city, plenty of whales and dolphins, some of the rarest birds in the world and of course, picturesque, sandy, (and desolate) beaches. Leave planet Earth without ever leaving, well, planet Earth.

Top 10 Things to Do in Costa Rica:

Although it’s a relatively short plane ride, Costa Rica is a world of wonder away. Known for its crystal clear sea, pristine beaches, killer coffee and amazing nightlife, Costa Rica also boasts some of the most jaw dropping natural wonders in the world.

Here’s a top ten list of the best of the best; places truly worth exploring.

1. Papagayo
A newly expanding area on the north coast of Costa Rica, Papagayo is a nature lover’s paradise, where lush rainforest literally crashes into the crystal blue sea. Beyond a few all-inclusive resorts, this area is pure, untamed wilderness.

2. Monteverde Cloud Forest
Hard to get to, but hey, it’s a cloud forest! Shouldn’t cloud forests be difficult to navigate?

3. Arenal Volcano
Costa Rica’s most active volcano- A fascinating site to behold and, as added bonus, the area about it hosts hundreds of delightful, natural hot springs.

4. Tamarindo Beach
A funky, but bustling surfer beach and town. Far from touristy and worth every second of acclimating culture.

5. Montezuma
Like Tamarindo, this is far from the touristy, crowded beaches; in fact, hit this one up for some much needed ‘me time.’

6. Canopy Tours
Take advantage of the lush rainforests by zip lining across the top of them. This is really a once in a lifetime opportunity for enthusiasts, it’s Tarzan times ten.

7. Whitewater Rafting
As you might expect in a country that rises from sea level to 12,000 feet and then back again, you’re going to get a lot of whitewater rapids to descend. There’s trips for every level, including class 6.

8. Rain Forest Aerial Tram
Just an hour from San Jose, this is a must see for all ages. A gentle tram that skims the top of the ever-aspiring forest.

9. Manuel Antonio

Manuel Antonio has plenty of pristine white beaches but it also has a forest filled with a variety of monkeys and is stocked flush with wildlife. It’s located on the top of a hill in the Pacific Ocean near Quepos. If you like monkeys, you’ll like Manuel Antonio.

10. Zoo Avenue

On one side of the walk are injured animals that have been taken in, on the other side is a bird lover’s paradise. Costa Rica is known for its colorful variety of birds and one gets to view them all here. See colorful macaws, toucans and hungry raptors.

Wellness Sky

If you're ever traveling to Belgrade, Serbia, be sure to get a workout in here. This building is the "Danube Flower" and it began its life way back in the early 1970's as a Russian Communist outpost only to later lay abused and abandoned during the country's civil war of the 1990's.

Just recently, it's been fully renovated and turned into a state of the art fitness center.

Amazing facts: The space sits fifteen feet above the river and walkway below, a glass sandwich really between the towering concrete top and bottom. The entire building is based on 7.3 meter triangles and at its heart, boasts a ceiling consisting of 390 backlit panels that bounce the sun's rays off a highly reflective resin floor and emanate the space with light.

LEAVING LAS VEGAS

Are the beckoning hedonistic lights of Las Vegas dimming? Are more Americans rejecting the lascivious city for more grown up, realistic duties? Has the downturn of the economy made people begin to repress their wild side?

If you look at the local U-Haul in Henderson, it sure looks so. They’ve seen far more outgoing rentals than incoming. And across the landscape, empty homes sit, for sale, foreclosed and rapidly accumulating. Stalled casino projects lay abandoned, gasping for financing. Even Mother Nature added her two cents: purifying the region with a white blanket of angelic snow last month.

But all is not lost. As the economy’s been hit, hotels, shows, even airlines have lowered costs to become more attractive. And there’s nothing like the ability to find not only a seat at a craps table, but have some room to stretch out on a Saturday night. In fact, if you can swing it, these are some of the best times to be in Vegas. The big pond mentality has dried up. Now, even tourists can feel like locals, treated to amazing deals on bottle service in clubs to limo service around town. And the quality of available entertainment is at an all-time high, including shows such as Le Reve, Cirque du Soleil, David Copperfield, Jersey Boys, Elton John and Donny and Marie.

The media might cry that the sky is falling, but in Las Vegas, the sky will always have its place, above the glittering lights.